Convert Destination

Convert AB Testing Integration

This guide explains how to integrate Convert AB testing with your application to track experiments and variations.

Prerequisites

  • Convert account ID
  • Convert project ID
  • Access to Convert dashboard

Configuration

Account Setup

  1. Log into your Convert dashboard
  2. Navigate to Settings > Account Settings to find your Account ID
  3. Go to Projects to find your Project ID

Integration Setup

To track experiments and variations, you'll need to configure the following:

  1. Add the Convert tracking code to your website
  2. Configure event tracking
  3. Map experiment and variation IDs

Event Tracking

Required Event Properties

Each event sent to Convert must include:

  • Event Name: The name of the event you want to track
  • Variation ID: The ID of the variation being tested
  • Experiment ID: The ID of the experiment this variation belongs to
  • Goal ID (Optional): Required only for goal completion events

Configurable Properties

The following properties can be customized using property mappers in the Ours dashboard:

  • cid: Your Convert account ID
  • pid: Your Convert project ID
  • vid: Session identifier (used to group related events)

Best Practices

  1. Always include both variation and experiment IDs when tracking events
  2. If you modify the session ID via property mappers, ensure consistency across related events
  3. Test events in development before deploying to production