Quora Ads Destination

The Quora Ads destination allows you to send your event data directly to Quora using their Conversion API (CAPI). This server-side integration helps you track conversions and optimize your ad campaigns more accurately.

Getting Started

Enable the Quora Ads destination in your dashboard
Configure your settings with the required credentials
Set up the appropriate event mappings

Prerequisites

Before configuring the Quora Ads destination, you'll need:

A Quora Ads Account
Quora Ads API Token
Quora Ads Account ID

Configuration Settings

Setting	Description
API Token	Your Quora Ads Conversion API token
Account ID	Your Quora Ads Account ID

How to Get Your Credentials

Log in to your Quora Ads Manager
Click on "Conversion API" in the top navigation bar
Click the "Generate Token" button
Copy the generated API token
Your Account ID can be found in your Quora Ads account settings

Supported Events

Quora Ads supports the following event types:

Generic - Track generic conversion events
AppInstall - Track app installation events
Purchase - Track purchase events
GenerateLead - Track lead generation events
CompleteRegistration - Track registration completion events
AddPaymentInfo - Track payment information addition events
AddToCart - Track add to cart events
AddToWishlist - Track wishlist addition events
InitiateCheckout - Track checkout initiation events
Search - Track search events

Data Mapping

Our platform automatically maps your events to the corresponding Quora Ads event types. You can customize these mappings in the destination settings:

Navigate to the "Default Mapping" tab to view standard event mappings
Use the "Custom Mappings" tab to create specific event transformations
Configure source event properties to match Quora's expected parameters

Additional Resources

Best Practices

Test your integration in a development environment before enabling in production
Monitor your conversion events in the Quora Ads dashboard
Ensure your events include all required parameters
Use server-side tracking for more reliable conversion data

Troubleshooting

If you encounter issues with your Quora Ads integration:

Verify your API Token and Account ID are correct
Check that your events match the supported event types
Ensure all required parameters are included in your events
Review the Quora Ads dashboard for any error messages