Tatari

Tatari is a TV advertising platform that helps brands measure and optimize their TV ad spend. With this destination, you can send conversion events to Tatari for attribution and optimization.

Setup

1. In your Ours Privacy app, navigate to Connections > Destinations.
2. Search for "Tatari" and select it.
3. Click Configure Tatari.
4. Enter the S3 credentials Tatari provides for their Server-to-Server integration (bucket name, region, and prefix).
5. Configure your data mappings.
6. Enable the destination.

Configuration

Tatari uses a server-to-server integration via S3. You will need the following credentials from your Tatari account:

• S3 Bucket — The S3 bucket name Tatari provides for the server-to-server integration.
• S3 Bucket Region — The AWS region of the S3 bucket.
• S3 Prefix — The prefix Tatari instructs you to use.

Contact your Tatari representative if you do not have these credentials.

Data Mapping

Event properties are automatically mapped to Tatari's expected format. You can review and customize field mappings in the destination configuration UI.

To have purchase-related metrics populate inside of the Tatari destination, you will need to populate the parameters of args.order_id and args.order_total for the purchase event. The event name must be "purchase" for Tatari to successfully populate these metrics — obfuscated naming conventions will not work.

Additional Information

For more information about Tatari's integration capabilities, visit their developer documentation.