DestinationsAd destinations
Rokt Destination
Send server-side conversion events to Rokt to measure how your Rokt campaigns drive purchases, sign-ups, and other conversions.
BetaThis is in beta. The basics are stable, and more capabilities are on the way.
Open Destinations in app
Use this page to connect Ours Privacy to Rokt. Each conversion you forward is attributed against your Rokt campaigns, so you can measure how Rokt drives purchases, sign-ups, and other conversions, and keep that attribution working when the browser pixel can't fire.
Before you start
- A Rokt account with access to Rokt One Platform.
- Your Account ID and an API key pair (a Public Key and Secret Key), created under Profile Settings in Rokt One Platform.
Setup
- Sign in to Rokt One Platform and open Profile Settings.
- Copy your Account ID.
- Generate an API key pair and copy both the Public Key and the Secret Key.
- In Ours Privacy, add the Rokt destination and paste in your Account ID, Public Key, and Secret Key.
- Configure your event mappings, and connect at least one identity field (such as email) so Rokt can match conversions.
Event types
Map each of your events to a Rokt event type, such as purchase, signup, booking, or add_to_cart. The full list is shown in the mapping UI. Use the rename option to align your Ours event names with the event types configured in your Rokt account.
Next steps
Need help? Contact support@oursprivacy.com.
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