EHR Integrations Overview

Comprehensive EHR integration solution supporting 100+ Electronic Health Record systems through HL7/FHIR standards, enabling complete patient journey tracking from first touch to clinical outcomes while supporting HIPAA compliance requirements.

EHR Integrations Overview

Ours Privacy provides extensive integration capabilities with 100+ Electronic Health Record (EHR) systems through our specialized integration partner using HL7/FHIR standards. This low-level integration deeply connects with Ours Privacy by sending events in a native way to the platform, enabling you to track complete patient journeys from low-level funnel events to top-of-funnel activities.

Overview

This integration solution allows healthcare marketing teams to track lower-funnel conversion events occurring in EHR systems, providing detailed measurement of marketing ROI and creating a complete view of the patient journey while supporting HIPAA compliance requirements.

Use Cases

  • Complete Patient Journey Tracking: Measure from first ad impression to clinical outcomes
  • Marketing ROI Attribution: Connect digital marketing activities to clinical results
  • Data Integration: Link previously siloed EHR data with marketing platforms and analytics systems
  • Analytics Integration: Pipe lower-funnel events directly to business intelligence tools via data warehouse integrations

Examples

  • Epic Integration: Connect your Epic EHR system to track patient appointments, clinical outcomes, and treatment completions, enabling attribution from marketing campaigns to actual patient care delivery
  • Athena Health Integration: Stream appointment scheduling events, patient check-ins, and clinical visit data to measure marketing ROI and optimize patient acquisition campaigns
  • Multi-System Integration: Connect multiple EHR systems across different departments or locations to create a unified view of patient journeys and marketing effectiveness across your entire healthcare organization

FAQs

Q: Which EHR systems are supported? A: We support 100+ EHR systems including Epic, Athena Health, and other major platforms. Our integration partner uses HL7/FHIR standards to ensure broad compatibility.

Q: How does this differ from other EHR integrations? A: This is a low-level HL7/FHIR integration that deeply integrates with Ours Privacy by sending events in a native way to the platform, enabling complete patient journey tracking from clinical outcomes back to marketing touchpoints.

Q: Is this integration HIPAA compliant? A: Our integration partner typically provides BAA coverage and maintains SOC 2 certifications. PHI and sensitive data are anonymized before reaching advertising or analytics platforms.

Q: How long does implementation take? A: It depends on your specific EHR setup, data requirements, and integration scope. Our team will provide a detailed timeline during the solution design process.

Q: Can I connect this to my existing data warehouse? A: Yes, you can pipe lower-funnel events directly to BI tools via our BigQuery, Athena, Azure, and other data warehouse integrations.

Related Resources