Mobile Measurement Partners
Send installs and in-app events from Branch or Adjust into Ours Privacy, on the same person profile as their web and app activity.
Keep your mobile measurement partner for install attribution and send its events into Ours Privacy. Installs and in-app events land on the same profile as the person's website and app activity, with the partner's campaign and revenue details, and route to your destinations alongside your web conversions.
Available Sources
- Branch - a managed integration: paste one key into Branch, no mapping required.
- Adjust - send installs, sessions, and in-app events with Adjust server callbacks.
Any other partner that can send events to a URL connects through a webhook source.
How people are matched
The partner returns an Ours Privacy visitor ID on each event, from one of two places:
- The link, from your website. Add
ours.getVisitorId()to the links that send people to your app. The partner keeps it with the install it attributes to that link, so the install and later events join the visitor who clicked, with their web history and campaign context. - Your app. Pass
getVisitorId()from the Ours Privacy iOS, Android, or React Native SDK to the partner's SDK before it starts. Events with no link click, such as organic installs, join the same visitor as your app's own events.
When both are present, the link wins. Your own user ID, set in the partner's SDK at signup or login, arrives as the External ID and joins events to that person's profile.
Keep ours_visitor_id on your links as well. When the app is already installed and opens from a link, the Ours Privacy SDKs read it from the URL, so your app's own events move to the same visitor. See web-to-app identity.
Need Help?
Contact support@oursprivacy.com if you need help connecting your mobile measurement partner.
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